less doing



Denis Mortensen – Amy

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# Episode 132


In Episode #132 Ari sits down – literally – with Dennis Mortensen of [_Amy_](, the smart personal assistant. During this in-person meeting, Dennis and Ari discuss the idea behind Amy and what makes her different as a scheduling toll. Ari and Dennis also talk about the importance distinction between doing a _query_ and doing a _job_.

**Special Announcements:**

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**Time Stamped Show Notes:**

– 27:12 – Introduction of Dennis

– 27:45 – Dennis defines [_Amy _]( a service

– 28:35 – Most meeting requests come in via email

– 30:40 – Using 12,000 scheduled meetings as a baseline, Dennis and his team discovered that an average of 8.01 emails are exchanged

– 31:55 – An average of 2.5 days are taken to schedule

– 34:30 – Slight points of emphasis (bold, underline, etc) can dramatically impact how people reply to your meeting invitations

– 35:10 – How Ari tested Amy in scheduling his meeting with Dennis

– 38:00 – Some of the _nifty _things Amy can do

– 38:38 – What is Amy? She is an AI-driven personal assistant

– 39:37 – Amy is designed to be _invisible _software

– 39:59 – Amy is designed to _not _be another query…she is designed to _do the job_

– 42:20 – Amy has visibility into Google Calendar

– 44:00 – At the end of each week, Amy will send a summary of the meetings scheduled, held, etc.

– 45:30 – The _business version _of Amy will prevent internal meetings from being scheduled without an associated agenda

– 46:20 – Amy is not capable of batch scheduling at this time because there are too many variables…but she will be down the road

– 47:49 – There is currently a waiting list to try Amy, but people are pulled off of it every day. Amy will not be available on the open market until early summer 2015

– 48:30 – Amy will go to market with 3 editions: free, pro and business

– 49:16 – Dennis’ _Top 3 Tips to be More Effective_

– 49:25 – Practice inbox zero

– 50:17 – If you have a job, use a calendar

– 52:02 – Find a way to make your office paperless

– 54:00 – X.AI to sign up for Amy’s waiting list

**7 Key Points:**

  1. An average of 8 emails is exchanged and 2.5 days taken to schedule a single meeting, this is highly inefficient.
  2. Using points of emphasis strategically can radically alter how peo —

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