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Russel Brunson – Click Funnels

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# Episode 179

**Summary:** In Episode #179 Ari – joined by special guest hosts Adam Hopper of the Less Doing Mastermind Group – interviews Russel Brunson of [DotComSecrets]( and the creator of [ClickFunnels]( During their conversation, Russel talks entrepreneurship, team-management, and the importance of continual learning.

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**Time Stamped Show Notes:**

– 21:30 – Introduction of Russel Brunson from [DotComSecrets]( and [ClickFunnels](

– 22:48 – Russel shares his background

– 24:30 – Russel was never a great student—but he became obsessed with learning when he discovered it led to money

– 25:53 – Exploring a variety of crafts and services has made Russel a better marketer

– 28:50 – If you really believe in what you’re doing you’ve got to get out there and be aggressive

– 30:28 – The difference between an employee and an entrepreneur

– 32:26 — Your employees should be able to do 70% of your role at a minimum

– 33:20 – Talking about Click Funnels

– 34:30 – It took 10 months to take Click Funnels from an idea to a product

– 35:52 – You don’t need a blueprint to get started with a project

– 37:05 – Defining what the Click Funnels and DotComSecrets team(s) look like

– 38:12 – Russel’s favorite tools

– 41:10 – Learning from embarrassment

– 44:50 – You don’t need an amazing skill-set or product to make a living as an entrepreneur

– 45:30 – Ari is great at speaking, bad at selling

– 45:48 – Russel’s _Top 3 Tips to be More Effective_

– 46:10 – Understand sooner rather than later that you can’t do everything

– 47:00 – There are something you just have to figure out on your own

– 47:47 – Become good at modeling other people

– 48:46 – If there is someone that’s already doing something well, it doesn’t mean that you can’t do it—it means you can learn from them

– 50:05 –

**7 Key Points:**

1. Find your motivation and build everything around that.

2. If you’re passionate about your business, you need to be highly aggressive.

3. 98% of your ideas are ultimately going to fail.

4. Ask yourself, _How do I give myself a raise? _every day.

5. Learn from your humiliation. Learn from your mistakes.

6. There are certain things you _need _to grasp yourself—outsourcing isn’t always the answer.

7. You will need help at some point. Don’t hesitate to ask for it.

**Resources Mentioned:**

– [CoBoat](

– A floating (expensive) co-working space – [MoneyPenny]( – A dedicated answering service – [Ignored Productivity Tips]( – From Make Use Of, an article with some interesting ideas on improving productivity – [Life-Changing Tips for Sensitive People](

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