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Ryan Rouse – Factor 75

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# Episode 135


In Episode #135 Ari shares the LessDoing Podcast with Ryan Rouse of Factor 75, a new and innovative provider of quality pre-packaged meals. During the interview, Ari talks to Ryan about his background, the science of [Factor 75]( and the daunting logistics behind large-scale food production and delivery.

**Special Announcements:**

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**Time Stamped Show Notes:**

– 25:50 – Introduction of Ryan Rouse and [Factor 75](, the only Ari-Approved source of pre-packaged meals

– 26:15 – The idea for Factor 75

– 28:40 – Ryan’s background in financial services and sales

– 30:20 – Talking about the food behind Factor 75

– 30:35 – The first think you notice about the food?—it’s heavy

– 31:20 – Diet is not synonymous with healthy

– 32:40 – There is a Paleo tilt to Factor 75

– 33:28 – Ryan’s Top 3 Factor 75 recipes

– 34:11 – Butternut Squash Lasagna

– 35:45 – Bison Burger

– 36:38 – Pot Roast

– 37:20 – Factor 75 uses FedEx for deliveries outside of Chicago and delivers to most of the Midwest and East Coast

– 38:15 – Make no bones about it: Food delivery is a huge logistical undertaking

– 38:55 – To get the business started, Factor 75 had to fully commit to scalability

– 41:08 – Factor 75 is _chef crafted_

– 41:44 – People start out with good intentions but then life gets in the way

– 42:00 – In today’s world, it is not easy to make good nutritional choices

– 43:35 – Factor 75 operates with a clean price-point: $13.95 per meal with a $4.95 delivery fee

– 46:10 – In the evolution of food, convenience is paramount

– 46:40 – Most people who use Factor 75 aren’t doing 3-meals per day

– 48:27 – Ryan’s _Top 3 Tips to be More Effective:_

– 48:36 – Get real about what you want in life; understand what success means to you

– 49:08 – Take care of yourself

– 49:53 – Do not underestimate the power of deliberate thought

– 50:46 – []( and

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